More creativity, less waste.
La moda non ha bisogno di nuovi materiali ma di un modo migliore per accedere a quelli esistenti.
La nostra Missione è a rendere accessibili rimanenze dei grandi brand, offrendo a designer e aziende l’opportunità di lavorare con eccedenze di lusso Made in Italy e di ripensare il modo in cui nascono le loro collezioni.
ZEROW è
Every year, the fashion industry generates over €125 billion in surplus materials, including leather and textiles. These are extremely high-quality materials that remain unused in brand warehouses despite their value.
Deadstock materials represent one of the most evident contradictions of contemporary fashion: on one hand, new fabrics and leathers continue to be produced; on the other, vast quantities of already existing resources remain unused.
ZEROW is built on a radical yet concrete vision:
Where others see waste, we see opportunity.
It’s not just about recovering materials, but about imagining a new ecosystem in which every player in the supply chain—from brands and suppliers to independent creatives—can actively contribute to change.

