Zerow at Berlin Fashion Week with Fashion Beyond Waste

Berlin Fashion Week 2026 saw ZEROW take center stage with two special events : on January 30th with Fashion Beyond Waste Berlin , on the occasion of the opening of the brand's first permanent showroom in Berlin at STUDIO183 , and on January 31st with participation in the talk METAMORPHOSIS – dialogues about change , organized by the Fashion Council Germany . These two events highlighted ZEROW's commitment to circular fashion, innovation, and international collaboration.

Fashion Beyond Waste – Berlin Edition: For a fashion beyond waste

Fashion Beyond Waste - Berlin Edition was an event designed to celebrate the opening of ZEROW's first permanent showroom in Berlin at STUDIO183 . For the occasion, a special edition of the format curated by ZEROW was created: a group exhibition that welcomed an international selection of brands and designers – emerging and established – who presented their capsule collections made from deadstock and circular materials , using upcycling and creative reuse techniques.

The brands selected for this edition were:
BOTTEGA BERNARD , Noell Maggini , SCA\JA , PSIDE , Monday , Marlon Ferry , Natascha von Hirschhausen , Helena Stölting , Sepideh Ahadi , MARIA CHANY

The event was attended by over 400 visitors and 10 international press outlets , becoming an opportunity for discussion and inspiration on the value of circular fashion .
A key moment of the day was the panel “Waste as a Resource,” featuring Gabriele Rorandelli (Z EROW) , Alicja Jordan (Circularity Expert) , Carina Bischof (Fashion Revolution), and Natascha von Hirschhausen . The discussion explored how waste can be reimagined as a valuable resource , delving into circularity strategies and material innovation.

Participation in METAMORPHOSIS – dialogues about change

The following day, January 31st , ZEROW took part in the talk METAMORPHOSIS – dialogues about change , organized by Fashion Council Germany , to celebrate our collaboration in the Fashion x Craft Programme , a project dedicated to valorizing emerging talents and sustainable artisanal practices in the fashion industry . During the meeting, CEO Gabriele Rorandelli shared ZEROW's enthusiasm in collaborating with Fashion Council Germany and eBay , illustrating how the platform is scaling its activities to transform surpluses into valuable resources , thanks to innovation, international growth and partnerships with like-minded companies .

The presentation highlighted the role of circular fashion and collaboration between industry players to create a more sustainable and responsible ecosystem, strengthening the visibility and impact of virtuous waste management practices.

Berlin Fashion Week Highlights

These two official events of Berlin Fashion Week highlighted the strength of collaboration between the Italian and German fashion ecosystems, demonstrating how dialogue between diverse realities can generate concrete value. Through the exchange of skills, materials, and visions, a conscious and aligned community was created, capable of looking beyond traditional models and imagining a more responsible, collaborative, and forward-looking fashion system.

A journey that begins with materials management and ends with building new relationships, confirming that the transformation of the sector comes from sharing , innovation , and a shared vision of change.